Vogel's packs differ in Australia and New Zealand.
Vogel's produces wholegrain breads and cereals based on the recipes and health principles of Swiss nutritionaist Alfred Vogel.
Alfred Vogel believed that health and nutrition were strongly linked, and that the best quality of life could be achieved through maintaining a well balanced diet of natural foods.
Carefully selected ingredients are used to create the Vogel's range of dense, moist loaves. Packed with wholegrains and seeds, each loaf delivers the perfect balance of taste and goodness without the need for artificial preservatives, colours or flavours.
Vogel's has high brand awareness in Australia and New Zealand. Products are available through grocery outlets and the range available varies in each country
Health facts
- All natural ingredients
- No artificial preservative
- Low GI rating for Vogel's Classic range
- Seven seed loaf is cholesterol free
Brand success
- No.1 Heavy Grain Bread (New Zealand)
- No.2 largest loaf brand in value sales in New Zealand (April 2007)
- Voted New Zealanders' favourite bread (ACNielsen Winning Brands, equal winner of Consumers' Choice Awards, Mar 06)